Insights

Insights from the field—building software that works in the real world.

Strategy
Ignore Technology and Watch Your Competitors Pass You By

May 2025 — 5 min

In today’s fast-moving digital world, ignoring technology isn’t staying neutral—it’s handing your edge to competitors. Here’s why businesses must invest in tech or risk becoming irrelevant.

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Dev Note
What I’ve Learned Building Internal Tools

May 2025 — 5 min

Internal tools don’t need to be flashy, but they do need to work. Here’s what I’ve learned building real dashboards, data imports, and compliance platforms for actual users.

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Dev Note
Why Hire Me: Thoughtful, Reliable, Results-Oriented

May 2025 — 6 min

Nearly a decade in IT. Now building software with real-world insight and business clarity. Here’s how I help clients build tools that last.

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Strategy
5 Common Tech Mistakes That Slow Down Small Businesses (and How to Fix Them)

May 2025 — 7 min

You don’t need to be a tech expert to avoid these costly issues. Here are five simple problems I see all the time—and what you can do to fix them before they slow you down.

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Strategy
Why Every Small Business Needs a Website in the 2025 Economy

May 2025 — 4 min

The 2025 economy presents new challenges and opportunities for small businesses. Here's why investing in a website can be your smartest move this year.

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Strategy
Instagram and Facebook Won’t Build Your Business in 2025

May 2025 — 7 min

Social media might help you get noticed, but it won’t help you scale, convert, or build lasting trust. Here’s what small businesses need in 2025 to truly succeed online.

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Dev Note
What I’ve Learned About Giving Back (Quietly, and Often)

May 2025 — 3 min

I’ve helped people launch, fix, and grow their projects—often without charging a cent. I don’t always call it pro bono. I just believe in showing up when I can help. Here's what that’s taught me.

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Dev Note
Custom Tech Solutions for Southern California Businesses

May 2025 — 4 min

Whether you're running a clinic, managing a fleet, or growing a startup, Southern California businesses need more than generic tech. Here’s how I help with remote-first software engineering and IT support built around your needs.

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Strategy
From Spreadsheets to Systems: How Small Businesses Can Automate in 2025

May 2025 — 4 min

Many small businesses still rely on spreadsheets to run daily operations. In 2025, automation isn’t optional—it’s how you scale, save time, and stay competitive. Here’s how to start.

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Strategy
Why Your Website Should Grow in Stages

May 2025 — 5 min

A smart website isn’t built all at once. It evolves—just like your business. Here’s how I guide clients through each stage.

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Guide
What Clients Really Need from a Web App

May 2025 — 6 min

Beyond buzzwords—what business owners and teams actually expect from high-impact web applications.

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Dev Note
What Clients Really Want from SQL Reports

May 2024 — 5 min

Clients don’t care about syntax—they want answers. Here’s how I design high-impact SQL reports in SSMS and Oracle that actually help teams make decisions.

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